BLUE LOOM “IT BEGINS HERE” LAUNCH campaign

Blue Loom is a home textiles brand available online on their own site and at major retailers like Target.

I wrote their Brand Manifesto (displayed ) and created the “It Begins Here” campaign concept.

I wrote YouTube ads (displayed ), OTT ads (displayed ), blog content, site copy, organic social media content, and emails.

BRAND MANIFESTO

CTV and pre-roll ads

 

Click the phones below to cycle through some posts I wrote and designed for Blue Loom’s launch contest.