LOVE SPIRIT – “everyone needs love” US LAUNCH campaign

Love Spirit is a Swedish wine and spirits company with deep roots in the international LGBTQIA+ community. They are launching in the US in 2024.

I developed the overarching “Everyone Needs Love” concept. I wrote launch videos (displayed), organic social content, blog content, website copy, and a value proposition. I also provided art direction.

“EVERYONE NEEDS LOVE” CAMPAIGN LAUNCH VIDEO

BRAND LAUNCH video

PRODUCT HIGHLIGHT video

New Market Launch Out Of Home Graphic